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Project Overview
Lovehoney wanted to break the taboo around the adult toy industry and establish themselves as the industry leaders on social media.
I pitched a new art direction that felt more welcoming and came up with creative concepts that injected a bit of humour in to a topic that a lot of people are scared to talk about.
Responsibilities
- Art Direction
- Motion Graphics
- Copywriting
- Illustrations
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AR Filter
In order for an AR filter to be accepted on Spark AR, it can't contain any nudity or Adult content. My solution, generate role-playing costumes and leave the interpretation up to the influencers.
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